This is a remote position.
Our client is looking for a Digital Strategistto join their dynamic team. Our client is a leading digital marketing agency that has been recognized for its innovative campaigns and significant growth in the legal services sector over the past several years.
Job Description
Responsibilities
- Develop and execute comprehensive content and SEO strategies aligned with client objectives and target audiences to enhance search engine rankings.
- Optimize high-quality, keyword-rich content for superior organic visibility, including on-page elements like headlines, meta titles, descriptions, and alt tags.
- Manage and maintain a content calendar to guarantee consistent and timely content publication.
- Cultivate and sustain strong client relationships by understanding their needs and offering strategic guidance.
- Collaborate closely with their Director of Digital Strategy and the writing team to ensure content performance goals are met.
- Partner with SEO Specialists to recommend and implement technical and strategic site improvements.
- Conduct ongoing keyword research, analysis, and integration into content plans.
- Perform comprehensive website audits to identify areas for improvement and potential issues.
- Establish measurable goals to demonstrate the effectiveness and ROI of marketing initiatives.
- Track, analyze, and report on content performance and website metrics to identify trends and optimize strategies.
- Maintain clear and efficient communication with cross-functional team members to align on project goals.
- Stay current with the latest industry trends and best practices in content marketing and SEO.
Requirements
- Bachelor’s degree in Communications, Marketing, or a related field; equivalent professional experience will be considered.
- Minimum of 5 years of professional experience in SEO strategy and content marketing.
- Familiarity with WordPress or similar content management systems.
- Proven, solid understanding of modern SEO techniques and principles.
- Hands-on experience with industry-standard tools like Google Analytics, Google Search Console, Screaming Frog, and Semrush.
- A portfolio demonstrating proven success with previous campaigns and clients.
- Experience using project management software to organize content calendars and workflows.
Qualifications
- A self-motivated individual who thrives in a remote work environment.
- Possesses excellent written and oral communication skills.
- Ability to distill and explain complex topics effectively to team members and clients.
- Understands how different digital marketing tactics interact and impact each other.
- A creative and proactive thinker who can make strategic recommendations to improve client outcomes.
- Experience working within the legal industry or with law firm clients is a significant advantage.
- Ability to collaborate with internal and external stakeholders to define website functionality and offer creative solutions for enhancements.
Benefits
- Full-time
- 100% remote position.
- They offer a competitive compensation package and the opportunity to work with a diverse portfolio of clients in a collaborative, forward-thinking environment.
Originally posted on Himalayas
Time-zone restrictions (UTC offsets): -10, -9, -8, -7, -6, -5, 14