This is a remote position.
Our client is looking for a dedicated Meta Specialist to join their dynamic team. The company is a prominent player in the digital marketing space for the nonprofit sector, having significantly expanded their impact and service offerings over the past few years. They are seeking a professional who can leverage paid social media to drive meaningful results for mission-driven organizations.
Responsibilities
The Meta Specialist will be entrusted with a portfolio of nonprofit clients, focusing on the following key areas:
- Constructing, launching, and refining paid advertising campaigns across Meta (Facebook/Instagram), LinkedIn, and TikTok.
- Crafting compelling ad copy and collaborating with internal teams to test and optimize creative assets.
- Managing advertising accounts and budgets with strategic precision to ensure full utilization and platform compliance.
- Analyzing campaign performance data using native platform dashboards and Google Analytics to extract actionable insights.
- Developing and presenting comprehensive performance reports on a monthly or quarterly basis to internal teams and clients.
- Partnering with account managers and nonprofit clients to ensure campaign strategies are perfectly aligned with overarching mission goals.
- Remaining up-to-date with the latest platform updates, algorithm changes, and nonprofit advertising best practices.
Requirements
- A minimum of 2 years of experience working within a marketing agency environment.
- At least 2 years of hands-on experience executing digital marketing campaigns, specifically within the Meta and LinkedIn ads platforms.
- Exceptional written and verbal communication abilities.
- A genuine passion for the digital marketing landscape and the nonprofit sector.
- The capability to work autonomously in a remote setting, expertly managing multiple accounts and projects concurrently.
- A collaborative mindset and a diverse perspective.
- An entrepreneurial and independent work ethic.
Qualifications
- Meta Blueprint Certification and/or LinkedIn Marketing certifications are highly desirable, though not mandatory.
- Proficiency with Google Ads (including Search, Display, Video) and Google Analytics is considered a strong advantage.
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Demonstrated competencies in
- Consistently meets deadlines by organizing tasks and managing priorities effectively.
- Delivers polished, error-free work by maintaining high standards of accuracy.
- Writes clearly and professionally, adapting tone for various audiences.
- Works effectively with others, building trust through dependability and a positive attitude.
- Plans and executes projects with clear timelines and accountability.
Benefits
- Full-time
- 100% remote position.
Originally posted on Himalayas
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