This is a remote position.
A dynamic digital agency isseeking a highly experienced Digital Marketing/Advertising Specialist to assist with day-to-day paid social marketing and paid search activities. This role requires expertise in social media advertising and the ability to execute high-level campaigns
Responsibilities
- Manage and optimize paid social marketing campaigns across various platforms.
- Execute and manage paid search campaigns.
- Develop and implement effective digital advertising strategies to achieve business objectives.
- Monitor and analyze campaign performance, making data-driven adjustments to improve ROI.
- Collaborate with the team to create compelling ad creatives and copy.
- Stay up-to-date with the latest trends and best practices in digital marketing and advertising.
- Provide regular reports and insights on campaign performance to stakeholders.
Requirements
- Proven experience in managing and optimizing paid social and search campaigns (minimum of 3 years preferred).
- In-depth knowledge of social media advertising platforms and tools.
- Strong analytical skills and experience with data analysis and reporting.
- Ability to create, manage, and optimize campaigns to achieve specific KPIs.
- Excellent communication skills and the ability to work collaboratively with a team.
- Proficiency in using digital marketing tools and software (e.g., Google Analytics, AdWords, Facebook Ads Manager).
- Ability to work independently and manage multiple projects simultaneously.
- Experience in a digital agency environment.
- Familiarity with other digital marketing channels and strategies.
- Certification in Google Ads, Facebook Blueprint, or similar is a plus.
Benefits
- Work in a fast-paced, innovative environment with a focus on strategic thinking.
- Join a supportive and collaborative team.
- Opportunities for professional growth and development.
Originally posted on Himalayas
Time-zone restrictions (UTC offsets): -10, -9, -8, -7, -6, -5, 14